Social Media and the Olympic Games in Landon 2012


Involvement of social media in Olympic games 2012

Involvement of social networks and services in the coverage of Olympic Games will be truly spectacular.
Enhancing the craze of social media among the people collect all the world in a room. Currently, social media and Olympic games in Landon 2012 will also increase the source of entertainment without loosing a single moment to the users.
Summer Olympic Games in 2012 (opening July 27 and close August 12), held in London, were announced as the "first social games" in the world. Sure, social networking Facebook, Twitter and YouTube will play an vital role in current information, and will become the main voice of the audience impressions from July to August.

Using the World Wide Web has increased a hundredfold. According to the International Telecommunications Union in 2008, there were 1.5 billion Internet users worldwide, accounting to this 23% of the total population. By the beginning of the summer Olympics this year, the number of Internet users will grow to 2.3 billion people that will be a third of people around the world

Summer Olympic Games include some of the most popular international sports: football,basketball, swimming and athletics. Accordingly, social networks will be involved in the coverage of these events, so to say "word of mouth." Thus, we consider the three giants of social media in the context of this year and 2008.

face book in Olympic games 2012

The Month in August 2008 marked one hundred million users of social network Facebook, as reported in a tweet Dave Morin (Dave Morin), CEO of social network Path, and at that time a member of the team Facebook. It was in 2008 networking site Facebook ahead of the other most popular social network - MySpace and made her debut with an online chat, without which it is now hard to imagine a social network.

Currently: social network user base has more than 900 million people, which is continuously growing, making Facebook the Internet portal number 1. In 2012, the first social network for its shares traded on the Stock Exchange (the legendary IPO), and its founder Mark Zuckerberg (Mark Zuckerberg) has become a global celebrity.

Twitter in Olympic games2012

2008: The year 2008 was for a social microblogging service Twitter for the peak of growth, although the functional services have been identified deficiencies. At the end of the year service already had about 6 million registered users who send about 300,000 tweets a day.

Currently: Service Twitter claims that over 500 million users, which publishes a daily basis around 400 million total tweets. Also, service can boast of many positive changes (eg, Ukrainian and Catalan interfaces, new features for the media partners, etc.). Any sporting event regularly find echoes in the service, which was for athletes marketing channel number 1. The very same service continues to steadily expanding its global advertising.

YouTube in Olympic 2012

2008: Every minute, users download the video to the site for 10 hours. Video Hosting Service also launched this year its mobile version, preroll ads (before watching the movie on the site) and 720p HD option, however, those gains did not match with what the site was four years later.

Currently: Representatives of the service state of 800 million unique site visits per month, which is viewed by more than 3 million hours of video every month and every minute of the video is loaded lasting 72 hours. Daily video from YouTube service of 500 years looks at social network Facebook, and more than 700 every minute video from YouTube users are divided into service Twitter.

Conclusion

Even looking at the three most famous social services, can be understood that any sporting event can be qualitatively and completely covered in social media. It is also worth to recall such popular social networks like Pinterest, Foursquare and Google +, which does not even exist in 2008. Coverage of the Summer Olympic Games in 2012 in social media would be unprecedented, however, by 2016, these results seem quite different.

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